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Sony YAY! will launch products across categories such as apparel, footwear and bean bags, featuring characters such as Oggy, Honey Bunny and Naruto in partnership with companies such as The Souled Store.
The channel entered the Malaysian market on 1st July 2022 to expand its presence further across the South Asian region.
India’s leading kid’s entertainment channel Sony YAY! launches on Telekom Malaysia Berhad (unifi TV). With a lineup of fan-favorite shows, the channel debuted in the Malaysian market on 1 July 2022 to expand its presence further across the South Asian region.
Sony YAY! is expected to tap into the prominent Tamil-speaking population of the region which comprises a total of 1.8 million people - the third highest in the world, after India and Sri Lanka. Considering the significant size of the Tamil-speaking
The kids’ entertainment channel in India is entering the Malaysian market with Telekom Malaysia Berhad (unifi TV) platform