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Red harerrings out there. >> understand the risks on the testing side. incredibly valuable. put a lot of time and effort in the protection side too. >> you talk about protecting everything. it is not just a website. you have to check social media as well. then you talk about the liability. it is not just your own liability. you've got to distribute that to people you work with. >> look, most business owners don't realize they have the opportunity to transfer liability back on vendors. >> how do you do that? >> part of contract negotiation. you go to buy a product or service, make sure they're ...

There and protection. making sure you understand the risk on the testing side, incredibly valuable. you put a lot of time an effort on the protection side. >> it's not just the website. you got to check social media as well. >> that's right. >> and then you talk about the liability. it's not just your own liability. you've got to district that wbu with the people you work with. >> most business owners don't realize they have the opportunity to transfer the liability back on their vendors. >> how do you do that? >> make sure the vendors are willing to guarantee the capability. all too often bus...