Influencer self-published a book on Amazon and marketed on Instagram
Lesley Silva This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Lesley Silva is an influencer with about 11,000 Instagram followers and now a self-published poet. She used Instagram and influencer marketing to share her poetry and drive sales. Silva spoke with Insider about her process and shared the exact email pitch she sent to influencers. Influencers aren't just advertising outlets for brands — an entire economy of influencer-owned businesses and direct-to-consumer product...
Source: businessinsider.com