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Share on Tapas Gupta it also translated into finding a co-founder for his Pune-based automobile parts ecommerce platform SparesHub.  After completing management courses from Nirma University, Ahmedabad, in 2010, Tapas and Arijit Chakraborty continued their corporate journeys. Tapas worked with companies like Mercedes Benz and CRISIL, while Arijit gained experience at Tata Motors and Dell International.  While he was at CRISIL, Tapan recalls a time when his family members were struggling to find genuine and quality spare parts for their car. “Garages and car workshops had limited source...

Disrupt or run the risk of being disrupted, says YourStory’s Shradha Sharma Delivering the opening keynote at the fourth edition of Future of Work, YourStory Founder and CEO Shradha Sharma made the case for disruptive innovation in the new normal. 0 claps Future of Work, YourStory Founder and CEO Shradha Sharma made the case for disruptive innovation in the new normal. She said, “Today, it's our responsibility to ensure we are constantly disrupting and making sure that disruption is happening, be it in terms of technology or at startups, or even in our own lives." The first day of India'...

Pune-based automobile parts ecommerce platform SparesHub is catering to B2B customers and promises better pricing and same-day delivery of spare parts.

Updated Jan 20, 2021, 12:28 pm IST The novel based on the advertising world was produced in a unique way, making it a World Record contender  Mad ad world The lockdown necessitated by the COVID-19 pandemic gave people the chance to do interesting things, out-of-the-box things, and allowed free flow of creativity. It brought three-times author Aryani Banerjee and debutant writer Tapas Gupta together to pen, or rather type, The Mad Ad Years, billed as India’s first fictional work on advertising. The book was not only conceived during the lockdown, but was written over multiple WhatsApp cha...

The Mad Ad Years: An advertising fiction that chronicles the last 40 years of Indian adland, written over WhatsApp Share Via: Veteran adman Tapas Gupta co-wrote it with author Aryani Banerjee during the lockdown and over 1,60,000 words. “It is the first of its kind advertising fiction,” said Tapas Gupta, co-author of ‘The Mad Ad Years’, a book whose idea took birth over a simple phone call and was written over WhatsApp. Yes, you read that right. Gupta is a veteran adman who spent over 22 years in the McCann-Erickson system before starting BEI Confluence, an advertising and...