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BBCNEWS Asia Business Report July 6, 2024

forecast that second quarter revenue would be above market expectations. this confirms the view that digital advertisers are betting on well established platforms such as facebook and instagram in the face of challenging economic conditions. those concerns have led meta and other tech giants to embark on a cost cutting campaign that has so far resulted in 150,000 lay offs across the sector. earlier i spoke to the founder of the tech advisory firm constellation research and it told me that meta has managed told me that meta has managed to keep eyeballs on its platforms and advertisers know that. , , ., ., that. they showed the digital at winter is that. they showed the digital at winter is falling that. they showed the digital at winter is falling and - that. they showed the digital at winter is falling and that l at winter is falling and that is important piece. what you mentioned earlier was important, advertisers are flocking to the big platforms. if you don t hav ....

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BBCNEWS Asia Business Report July 6, 2024

this confirms the view that digital advertisers are betting on well established platforms, such as facebook and instagram, in the face of challenging economic conditions. those concerns have led meta and other tech giants to embark on a cost cutting campaign that has so far resulted in 150,000 lay offs across the sector. earlier i spoke with ray wang, the founder of the tech advisory firm constellation research and he told me that meta has managed to keep eyeballs on its platforms and advertisers know that. yeah, they showed the digital ad winter is thawing and that is a really important piece. what you mentioned earlier was important, advertisers are flocking to the big platforms. if you don t have the users and the eyeballs, they are not going to be there and what meta showed was that they were able to keep their monthly active users still at 2.99 billion, almost 3 billion, intact, and were able to drive sales up 3% and give a queue to guidance that was much higher be ....

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BBCNEWS Asia Business Report June 4, 2024 01:33:00

But at the moment meta really has to focus on finishing the metaverse to fulfil their promise of a more immersive opportunity and more opportunity to sell ads and sell targetted personalization. that will be their big driver in the future but i will not all happen at once. the barriers are there, the headsets are clunky, they last for a short period of time, they need more advancements, and if we can get to that they will at least get more people on board. what do you think this signals for big tech? it is notjust meta we have seen results from, we have seen other big tech firms reporting. the good news is microsoft did better than expected, there is some growth going on in azure, the cloud part of the business. which is important. we are about to see what amazon does tomorrow in terms of their earnings in the cloud, and then we also saw some good growth overall, in terms of what s happening with overall tech companies ....

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BBCNEWS Asia Business Report June 4, 2024 00:33:00

Into? is one part of the strategy- into? is one part of the strategy. the into? is one part of the strategy. the other - into? is one part of the | strategy. the other part into? is one part of the i strategy. the other part is really getting more monitoring station capabilities but at the moment meta has to focus on finishing the metaverse to fulfil their promise of a more immersive opportunity. that will be their big driver in the future but i will not all happen at once. the barriers are there, the headsets are clunky, they last for a short period of time, they need more advancements, and if we can get to that they will at least get more people on board. what do ou think more people on board. what do you think this more people on board. what do you think this signals more people on board. what do you think this signals for - more people on board. what do you think this signals for big - you think this signals for big tech? it is notjust meta we have seen results from, we hav ....

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