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Avatar marketing: Moving beyond gimmicks to results

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Researchers from University of Texas-Arlington, University of Virginia, Sun Yat-Sen University, and University of Washington published a new paper in the
Journal of Marketing that seeks to advance the discipline of avatar-based marketing.
The study, forthcoming in the
Journal of Marketing, is titled An Emerging Theory of Avatar Marketing and is authored by Fred Miao, Irina Kozlenkova, Haizhong Wang, Tao Xie, and Robert Palmatier.
In 2020, Samsung s Star Labs brought digital avatars to CES 2020. However, this promotion was burned by its own fanfare. The avatars looked realistic and successfully answered some questions, but only when they were heavily controlled. As this example illustrates, avatar-based marketing is still in its nascent stage. ....

United States , Robert Palmatier , Haizhong Wang , Fred Miao , Tao Xie , Irina Kozlenkova , Fuqua School Of Business , American Marketing Association , Professor Of Business Administration , Natwest Bank Cora , University Of Washington , University Of Virginia , University Of Texas , Sun Yat Sen University , Duke University , Emerging Theory , Astar Labs , Natwest Bank , Business Administration , Fuqua School , Business Economics , Advertising Public Relations , Technology Engineering Computer Science , Research Development , Robotry Artificial Intelligence , ஒன்றுபட்டது மாநிலங்களில் ,

Material from Russia will triple the capacity of lithium-ion batteries

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IMAGE: Evgeny Kolesnikov, an assistant at the Department of Functional Nanosystems and High-Temperature Materials, NUST MISIS
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Credit: Sergey Gnuskov/NUST MISIS
The scientists of the National University of Science and Technology MISIS (NUST MISIS) being a part of an international team of researches managed to increase the capacity and extend the service life of lithium-ion batteries. According to the researchers, they have synthesized a new nanomaterial that can replace low-efficiency graphite used in lithium-ion batteries today. The results of the research are published in the
Journal of Alloys and Compounds.
Lithium-ion batteries are widely used for household appliances from smartphones to electric vehicles. The charge-discharge cycle in such battery is provided by the movement of lithium ions between two electrodes from a negatively charged anode to a positively charged cathode. ....

Soult Ukpyolsi , South Korea , Republic Of Korea , Yevgeny Kolesnikov , National University Of Science , Institute Of Science , Department Of Functional Nanosystems , Seoul National University Of Science , Technology Republic Of Korea , Technology India , Norwegian University Of Science , Technology Norway , National University , Functional Nanosystems , High Temperature Materials , Seoul National University , Norwegian University , Chemistry Physics Materials Sciences , Energy Fuel Non Petroleum , Superconductors Semiconductors , Technology Engineering Computer Science , Electrical Engineering Electronics , Research Development , தெற்கு கொரியா , குடியரசு ஆஃப் கொரியா , தேசிய பல்கலைக்கழகம் ஆஃப் அறிவியல் ,

Large computer language models carry environmental, social risks

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Computer engineers at the world s largest companies and universities are using machines to scan through tomes of written material. The goal? Teach these machines the gift of language. Do that, some even claim, and computers will be able to mimic the human brain.
But this impressive compute capability comes with real costs, including perpetuating racism and causing significant environmental damage, according to a new paper, On the Dangers of Stochastic Parrots: Can Language Models Be Too Big? ? The paper is being presented Wednesday, March 10 at the ACM Conference on Fairness, Accountability and Transparency (ACM FAccT).
This is the first exhaustive review of the literature surrounding the risks that come with rapid growth of language-learning technologies, said Emily M. Bender, a University of Washington professor of linguistics and a lead author of the paper along with Timnit Gebru, a well-known AI researcher. ....

Timnit Gebru , Angelina Mcmillan , Margaret Mitchell , Emilym Bender , University Of Washington , Stochastic Parrots , Can Language Models Be Too , Frances Nostrand Endowed , Language Linguistics Speech , Technology Engineering Computer Science , ஏஞ்சலினா மக்மிலந் , மார்கரெட் மிட்செல் , பல்கலைக்கழகம் ஆஃப் வாஷிங்டன் , முடியும் மொழி மாதிரிகள் இரு கூட , பிரான்சிஸ் நோஸ்ற்ரான்ட் வழங்கப்பட்டது , மொழி மொழியியல் பேச்சு , தொழில்நுட்பம் பொறியியல் கணினி அறிவியல் ,

Catching energy-exploration caused earthquakes before they happen

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VIDEO: Sandia National Laboratories geoscientist Hongkyu Yoon and his team 3D-print rocks with reproducible faults and then squeeze them until they crack. Listening to the sound of the rocks breaking provides.
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Credit: Video by Rebecca Gustaf/Sandia National Laboratories. All video footage was taken prior to the COVID-19 pandemic.
ALBUQUERQUE, N.M. Geoscientists at Sandia National Laboratories used 3D-printed rocks and an advanced, large-scale computer model of past earthquakes to understand and prevent earthquakes triggered by energy exploration.
Injecting water underground after unconventional oil and gas extraction, commonly known as fracking, geothermal energy stimulation and carbon dioxide sequestration all can trigger earthquakes. Of course, energy companies do their due diligence to check for faults breaks in the earth s upper crust that are prone to earthquakes but sometimes earthquakes, even swarms of earthquakes, ....

Sandia National Laboratories , United States , Kyongsang Bukto , South Korea , New Mexico , Antonio Bobet , Hongkyu Yoon , Laura Pyrak Nolte , Purdue University , Sandia Laboratory Directed Research , Nm Geoscientists At Sandia National Laboratories , Journal Of Geophysical Research , National Technology , Honeywell International Inc , Engineering Solutions Of Sandia , Department Of Energy Office Fossil , Kyung Won Chang , Geophysical Research , Laboratory Directed Research , Fossil Energy , National Laboratories , Engineering Solutions , National Nuclear Security , Sandia Labs , Chemistry Physics Materials Sciences , Earth Science ,

SUTD wins best paper at 35th AAAI conference on Artificial Intelligence 2021

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IMAGE: Equilibrium manifolds of learning agents in two famous games, Stag Hunt and Battle of the Sexes.
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Credit: SUTD
Game theory is known to be a useful tool in the study of Machine Learning (ML) and Artificial Intelligence (AI) Multi-Agent interactions.
One basic component of these ML and AI systems is the exploration-exploitation trade-off, a fundamental dilemma between taking a risk with new actions in the quest for more information about the environment (exploration) and repeatedly selecting actions that result in the current maximum reward or (exploitation).
However, the outcome of the exploration-exploitation process is often unpredictable in practice and the reasons behind its volatile performance have been a long-standing open question in the ML and AI communities. ....

Georgios Piliouras , Stefanos Leonardos , Singapore University Of Technology , Machine Learning , Artificial Intelligence , Assistant Professor Georgios Piliouras , Singapore University , Catastrophe Theory , Multi Agent Learning , Catastrophe Theory Meets Game , Best Paper Award , Mathematics Statistics , Theoretical Sciences , Computer Theory , Technology Engineering Computer Science , Theory Design , Research Development , Robotry Artificial Intelligence , சிங்கப்பூர் பல்கலைக்கழகம் ஆஃப் தொழில்நுட்பம் , இயந்திரம் கற்றல் , செயற்கை உளவுத்துறை , சிங்கப்பூர் பல்கலைக்கழகம் , பேரழிவு கோட்பாடு , பேரழிவு கோட்பாடு சந்திக்கிறது விளையாட்டு , சிறந்தது காகிதம் விருது , கணிதம் புள்ளிவிவரங்கள் ,