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Online fashion retailer Shein appoints Australian marketing agency July 30, 2021 10:19 Online fashion platform Shein has appointed marketing agency How Communications to its brand account. The Chinese e-commerce company is worth an estimated US$15 billion, with some, such as Insider,  labelling it as a fast fashion brand, that “encourages a cycle of constant buying”. The project is in partnership with Melbourne fashion PR agency Effie & Co, and includes an ongoing 12 month PR campaign to establish the Shein brand in Australia. Ted Wang, country head AUNZ at Shein, said: “The How Commu...

Announcing the TechCrunch Early Stage Marketing & Fundraising agenda In April, we brought you over a dozen breakout sessions on fundraising and operations at the TC Early Stage event. Calendly’s Tope Awotona explained how to bootstrap effectively, Marlon Nichols shared how to get an investor’s attention, Zoom CRO Ryan Azus talked about how to build and lead a sales team, and Fuel Capital’s Leah Solivan told us about the worst startup habits and how to kick them. But that was just the tip of the iceberg. On July 8 and 9, we’re bringing even more of that goodness to the table with TC Ea...

23:14 A recording of KLCC's Friday Show with Dr Patrick Luedtke, Dr. Charles Anderson, and Dr. Ed Yang discussing participating in the Moderna vaccine trials. Dr. Ed Wang and Dr. Charles Anderson share their experience with Lane County Public Health Chief Medical Officer Dr. Pat Luedtke and KLCC News Director Rachael McDonald. We also take listener questions about the vaccine rollout, side-effects, and more.  Copyright 2021 KLCC.