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Report: Google lobbies furiously to influence impact of Europe's coming Digital Markets Act - SiliconANGLE

Tech giant is stepping up efforts to water down parts of legislation that it fears may have a severe impact on its business

German firms file anti-trust complaint against Apple Among the parties to the complaint are Germany's largest industry associations representing newspaper and magazine publishers, IT firms and advertising agencies. Picture: pixabay.com 4 hours ago BERLIN, Germany - A group of German tech and media companies filed an anti-trust complaint on Monday against Apple over the US company's enhanced privacy feature they say will deprive them of advertising revenue. "I can confirm we have received the complaint whic...

A group of Germany’s largest media, tech and advertising companies have accused Apple of antitrust abuse as it introduces changes to the privacy settings of iPhones that they say will harm the ads market. Nine industry associations, representing companies including Facebook and Axel Springer, the owner of Bild, Die Welt and Insider, filed the complaint on Monday with Germany’s competition regulator. Apple is expected to roll out iOS 14.5 later on Monday, an update which will force all apps to ask users if they wish to be tracked for advertising purposes. Most users are expected to...

  German media and advertising companies have filed a complaint with the country's competition regulator, accusing Apple of antitrust abuse with the introduction of App Tracking Transparency. The inbound update to iOS 14.5 for App Tracking Transparency will force apps to ask users for permission to track their online activities, in order to serve up personalized advertising. While the privacy move is seen as a positive in general, firms in Germany have taken action to try and prevent a loss of revenue from advertising. Nine industry associations filed the complaint on Monday, representing ...