Givaudan publishes flavours trend report
Flavours manufacturer Givaudan has published its latest FlavourVision trend report in partnership with consumer insights agency Canvas8.
Stay updated with breaking news from Thomas Ullram. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Flavours manufacturer Givaudan has published its latest FlavourVision trend report in partnership with consumer insights agency Canvas8.
Flavours manufacturer Givaudan has published its latest FlavourVision trend report in partnership with consumer insights agency Canvas8.
The world is currently fraught with uncertainties, ranging from economic and political instability to the ongoing threat of climate change and supply chain shortages. Along with the ever-present shadow of Covid-19, these factors are impacting people’s behaviours, values and even taste preferences.
The world is currently fraught with uncertainties, ranging from economic and political instability to the ongoing threat of climate change and supply chain shortages. Along with the ever-present shadow of Covid-19, these factors are impacting people’s behaviours, values and even taste preferences.
Meat alternatives are moving in the right direction on taste, texture and affordability, according to the flavour and fragrance giant. But manufacturers still need to bridge a gap to everyday consumers in order to reap the rewards of the mass market, it says.