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Meta's new app Threads, which saw over 100 million sign-ups in its first week, is losing momentum with a significant decrease in daily active users. The app's limitations, such as the lack of news content and inability to operate anonymously, are contributing to its decline.
Twitter rival Threads has implemented rate limits to combat spam accounts. Instagram CEO Adam Mosseri made the announcement, prompting criticism from Twitter CEO Elon Musk, who has previously accused Threads of being a copycat app.
Several top advertisers stopped spending on Twitter after Elon Musk acquired the company due to concerns about changes he could make.
One of the easiest and most effective shortcuts for creating a new thread is to tap three times on Threads Composer. After doing so, users can create a new post.
As tens of millions of people begin using Threads, Meta's rival to Twitter, police and emergency response agencies across Canada are considering embracing the new text-based app.