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The fast food chain, operated by Restaurant Brands Asia in the country with 400 stores, cited unpredictable conditions on the quality and supply of tomato crops behind the move
A farmer from Pune's Junnar taluka, Maharashtra, claimed to have earned more than Rs 2.8 crore through tomato sales this year. Ishwar Gayakar, cultivating tomatoes on his 12-acre farm for six to seven years, remarked that his success came through hard work. He cultivated tomatoes on 12 acres, selling approximately 17,000 crates priced between Rs 770 to Rs 2311 per crate.
In a major relief to the common man, the Centre will sell tomatoes at Rs 80 per kg from Sunday, as against Rs 90 per kg earlier.
Tomato prices: 'It is a highly perishable commodity. Transportation gets affected in areas that received sudden rains. It is a temporary issue. Prices will cool down soon. It happens every year during this time,' Consumer Affairs Secretary Rohit Kumar Singh told PTI.
Tomato prices are set to increase by over ₹100 per kilo due to short supply, with a 15-kg crate selling for ₹1,100 in the Kolar wholesale APMC market. The lack of interest in tomato cultivation by farmers stems from a price crash in May, when rates sank to ₹3-5 per kg.