Too Yumm! swaps healthy snacking cred for a taste-heavy one, targeting Gen Z appetites
Year-old Bhoot Chips, new 'Twisties', and Marvel collab target school kids' tastes as part of new brand positioning.
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Year-old Bhoot Chips, new 'Twisties', and Marvel collab target school kids' tastes as part of new brand positioning.
Curativity has launched 'Too Nahi Toh Kuch Nahi' campaign for Too Yumm! Twisties, geared towards Gen Z audience.
A Reddit user shared a picture of a Too Yumm chips packet with only five chips inside.
RP-Sanjiv Goenka Group Vice Chairman, Shashwat Goenka, expressed confidence in achieving profitability for the group's consumer business, encompassing retail giants like Spencer's Retail and Nature's Basket, along with the FMCG sector. This financial turnaround, targeted within the next two to three years, involves a strategic approach, including debt reduction through restructuring, loan repayment, store closures in unprofitable segments, and the introduction of high-margin luxury gourmet stores.
Swiggy creatively used ‘Just looking like a wow’ trend to celebrate Virat Kohli’s record-equalling ODI hundred at Eden Gardens in Kolkata. | Trending