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Partner Share this article 14th May, 2021 – Lumos, Africa’s leading solar home system provider in conjunction with Modion  Communications, a fast-rising PR Agency in Africa, has won the Sabre Award for 2021 for its social PR  campaign supporting indigent schoolgirl Fathia Dele Rasheed, from Ondo State, Southwest, Nigeria in  February 2020. The African Sabre Award is the continent’s biggest prize for superior achievement in Public  Relations and Corporate Social Responsibility.  As part of the campaign, Lumos Nigeria tracked Dele after a picture of her doing her homework a...

Advertisement The award is the world’s largest public relations awards programme, recognising superior achievement in branding, reputation and engagement in North America, Europe, the Middle East and Africa. The agency, in a statement, said it secured the top prize for its 2020 CSR campaign for Lumos Nigeria, tagged ‘Touching Lives Through A Determined School Child – Dele Fathia’. The PR firm said the CSR campaign has also been shortlisted for the Platinum SABRE Award for “Best in Show”, one that recognises the best African campaign of the year, adding that the winner will be anno...

Modion Communications, Nigeria’s fast-growing Public Relations and Marketing Communication solutions providing agency, is pleased to announce that its Corporate Social Responsibility (CSR) focused campaign for Lumos Nigeria has won the Sabre Awards Africa 2021, an internationally coveted prize in Public Relations. The agency has now won back-to-back Sabre Awards in two years, having secured double Sabre Diamonds on its debut participation in 2020 with its gripping teaser brand activation for Leadway Assurance #SeeFinish, and its #Gokada2.0, a strategic crisis management campaign for Gokada....