Toyota franchised car retailers John Roe Grimsby, Ron Brooks Motor Group and Burrows Motor Company have all been awarded with the brand’s Ichiban awards for excellence in customer service.
Steven Eagell Group chief executive Steven Eagell has spoken of his “enormous pride” after the car retailer won nine categories in the annual Toyota and Lexus dealer of the year awards.
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Steven Eagell hit the Toyota Brit Awards for six in 2020, capping an overall Retailer of the Year accolade with five other category wins.
The Milton Keynes-based AM100 car retail group emerged as top performer as the Japanese car maker celebrated the “best of the best” from the Toyota network at a virtual awards event.
Steven Eagell Toyota came out on top in all three categories, with the Aylesbury, Bedford, Luton and Milton Keynes dealerships taking “Best CDA”.
Steven Eagell Milton Keynes was Toyota Retailer of the Year, meanwhile, with the Chelmsford branch coming runner-up.
In addition, the group also claimed category wins for: aftersales (Aylesbury); Used Vehicles (Milton Keynes); and Toyota Financial Services (Romford).