CNN New Day November 8, 2013 11:44:00
Every day. really dig into it, understand the fundamentals, what is the business plan here. we don't know a lot about the advertising and what exactly their goal is. we know they have a tv strategy. we know they have different goals but what exactly is the advertising plan here? i think that's a really big question. and just because you know it, and there's a lot of hype, you don't just buy into it right away. >> i'm a buyer and i'm going to be a quick seller. this is one of those stocks that wreaks of trader play. if you watch the curve poppy\put up, it gave you a big pop off the ipo place bu...