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Years in the making, North Platte's rancher-led meat plant works toward opening

In 2020, a group of Nebraska ranchers and cattle feeders came up with a plan to establish their own meat plant. It’s a proposal to break away from the four massive companies that run the beef market. Three years later, construction has started at the site while the city works to secure housing for a growing workforce. ....

United States , Trey Wasserburger , Cassie Lapaseotes , National Beef , Kirk Olson , Folson Farms , Sustainable Beef ,

From outlaw to superstar — 'Hard to break' horse now fills key rodeo role

Badger is one amazing horse, one that almost didn’t make the grade. Now he is going to rodeos around the country to serve the vital role of helping bareback and ....

United States , Brandy Olson , Trey Wasserburger , Dayna Wasserburger , Matt Scott , Son Rodeo Co , Lazyu Quarter Horses , Nebraskaland Days , Son Rodeo , North Platte ,

wasserburger-sustainable beef-global food forum

Wasserburger is a founding member of Sustainable Beef, a producer-owned company that is building a packing plant on the east edge of North Platte along Newberry Access Road. ....

United States , Folson Farms , Kirk Olsen , Jim Pillen , Trey Wasserburger , Journal Global Food Forum , Global Food Forum , North Platte , Wall Street Journal , Sustainable Beef , Newberry Access , Rishel Ranch , Forces Shaping , General Mills , Smithfield Foods , Impossible Foods , Once Upon ,