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>> it's already being used. it's being used on a more trial basis, but in the next couple years, you're going to see this pop up more and more. so it's pretty interesting. >> yeah, it sure is. can they go beyond, though, you? can they go beyond you and actually tailor themselves to things like the weather or even the time of day? >> yeah. you know, the interesting thing about this technology is it goes beyond just the demographic. it analyzes if it's cold or hot souds. so let's say you're walking by a billboard on a cold day, you might see an ad for a warm cup of coffee. you know, it will kind...

Running off in the water and prevent a full-scale meltdown. how this resin will work, it will be like a coat of glue sticking down a llt of the debris. that will allow the workers to gain greater access to the reactors and try to find out precisely what's going on inside. authorities still don't know. the utility owner still doesn't know the extent of the damage inside. and the workers are restricted from getting inside because of large areas of highly radioactive material. this resin, which they will test tomorrow on a trial basis, will hopefully allow them greater access to get inside certai...

>> as an employer, i think you need to derisk this, because there is a chance things go wrong or something happens with your staff. the best way i would approach this is hire someone on a trial basis or part-time basis, see if they perform, see if they are responsible, see if there's strong personal references. test it out. if it works, hire them. >> another interesting thing on a business perspective, used to be one person running, now three running it. i have this bread in front of me waiting to try it. they need add product like this to have their company survive. >> go to the next level. >...

Transactions on and try to avoid using a wireless connection. and number five, keep a close personal eye on your accounts. the sooner you spot irregularities the greater chance you have of recovering your funds. >> it is time now to answer some of your business questions. jen and christy are back with us. thanks for sticking around. our first question from the owner of a training and development company. >> when you're getting ready to consider hiring your first couple of employees, is it better to look at hiring people as independent contractors or is it better to hire someone as an actual em...