Old controversy, new chaos: The TRP scam and all that jazz
Will BARC in its current form be able to withstand the intense scrutiny? 31 Dec, 2020 - 08:55 AM IST | By Mansi Sharma NEW DELHI: The broadcasting industry had already been reeling under the impact of the Covid2019 pandemic when the Mumbai police came down on it, hard. On 8 October 2020, Mumbai police commissioner Param Bir Singh addressed a press conference about its investigation into an alleged scam involving the television audience measurement system. The matter had come to light when ratings agency Hansa Services Pvt Ltd, a contractor of Broadcast Audience Resear...
Source: indiantelevision.com