Nexstar Media Names Michael Strober Chief Revenue Office
Strober will lead the transformation of Nexstar’s sales strategy and work to boost revenues
Source: tvtechnology.com
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Nexstar Media Names Michael Strober Chief Revenue Officer
Nexstar Media Group today appointed veteran sales and advertising executive Michael Strober as executive vice president and chief revenue officer, responsible for leading the reimagination and execution of a new advertising sales and go-to-market strategy for the company. Nexstar said that as its diversified media portfolio has evolved into “a powerful combination of national brands […]
Source: tvnewscheck.com