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The ad essentially said barry goldwater could get us all killed in nuclear war. this historic tv ad run only once, on nbc. but it was shown repeatedly after that in news broadcasts. the ad was created by the legendary campaign ad man tony schwartz, who i worked with on one campaign late in this career. this one minute of tv locked in the public mind for the rest of the century the presidential position on the use of nuclear weapons, and the zero tolerance for the risks of provoking a nuclear attack from moscow. >> one, two, three, four, five, seven, six, six, eight, nine,

He will take that approach and ability to explain what's going on why and why people should stick with plan we are on. and he will bestow that upon obama. that's the greatest gift he can give. he will give his 20 years of credibility with the middle class in this country and is going to allow obama to rent it. >> why don't we take a look at the bill clinton tv ad for president obama. this is the main pitch we will hear. some version of this tonight. let's take a look at it. tv ad run something swing states right now. >> this election, to me, is about which candidate is more likely to return us...

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