Opinion: The age of adland's creative chameleons
Details 21 January 2021 Adland has seen the equivalent of a few evolutionary ice ages in the last two decades. The birth, puberty and adulthood of multiple social media platforms. Augmented reality that conjures up mind-bending alternate worlds in a legal way. Artificial Intelligence that spits out more data than most computers can digest in a buffet of bytes. ECommerce that turns the world into an ultra-mega-abracadabra shopping mall. And as if all this wasn’t enough, the pandemic has sowed its own seeds of chaos and uncertainty. This has naturally change...
Source: marketing-interactive.com