In some ways, Tribeca, a film festival started in the immediate aftermath of 9/11 by Robert De Niro, among others, as a means of revitalizing downtown New York, was better posed to pivot to the radical, many-faceted, multimedia showcase model that many such "film" festivals now subscribe. With a dearth of big-name, glossy premieres to choose from, Tribeca programmers always embraced a creative approach to curation, bringing in smaller, indie narratives and docs, and focusing on the various ways such entertainments were being consumed in the 21st century.