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Christmas and Valentine's Day Champagne sales 'incredible' in UK


The Drinks Business
12 March 2021
By Patrick Schmitt
What’s been a “disaster” for the hospitality sector has been “incredible” for retailers when it comes to Champagne sales in the UK during key consumption occasions: Christmas and Valentine’s Day.
According to specialist Champagne businesses in the UK, including the biggest player in the sector – Moët Hennessy – Covid-19 related restrictions have created a surge in retail sales for the upmarket French fizz, particularly if you are a famous brand, and especially via online channels.
Looking at the end of last year, proving just how much the market for Champagne grew over the festive period compared to the lacklustre performance during the first lockdown in the UK, managing director of Moët Hennessy UK, Alexei Rosin, told ....

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