Once upon a time: Why brands should tell their sustainability story
Like many brand owners these days, you embrace sustainability and leverage it in your marketing strategy to appeal to eco-minded consumers. So how can you exten
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Like many brand owners these days, you embrace sustainability and leverage it in your marketing strategy to appeal to eco-minded consumers. So how can you exten
Nov. 17: National Baklava Day, National Hiking Day, National Reuben Day
Surprise! We’re trashing less packaging now Recycling and composting aren't the only reasons we throw away less packaging today than in the early 2000s. More people on the planet. More products being sold. But Americans are throwing away less packaging today than they did more than a decade ago. How can that be? Eco-packaging expert Bob Lilienfeld does the math for us. In the September 2017 The ULS (Use Less Stuff) Report, editor and publisher Bob Lilienfeld tells us “10 Things I Bet You Didn’t Know About Packaging”—the first of which is that “We’re throwing away less packaging...