Roku Rises as Vertical Group is Bullish on Ad Spending Growth
Roku Rises as Vertical Group Is Bullish on Ad Spending Growth Vertical Group analysts are incrementally positive on Roku as ad spending grows. Author: Roku ( ROKU) - Get Report was higher Thursday after the streaming-device maker was the subject of a note from Vertical Group analysts, who said they were "incrementally positive" on the company. That positivity is based on year-over-year advertising spending growth that was above expectations. And that growth stemmed from an aggressive push among TV buyers to buy up as much over-the-top inventory as possible, the analysts said. Analysts ...