Saregama gains on inking global licensing deal with Triller
Saregama jumped 2.63% to Rs 1747.40 on BSE after the company announced a global music licensing deal with a short format video platform, Triller.As part of the deal, Saregama will license its entire catalogue to Triller allowing users to create innovative content using the robust music library of over 1,30,000 songs in diverse Indian languages like Hindi, Bhojpuri, Bengali, Tamil, Marathi, Telugu, Malayalam, Kannada, Punjabi and Gujarati, among others. Bobby Sarnevesht, Chairman and co-owner of Triller added, Saregama represents the rich diversity of Indian music and we are excited to enter i...