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Lamar, Vistar partner in DOOH advertising

Published: April 26, 2024

Lamar Advertising, a North-America-based DOOH advertising firm, has partnered with Vistar, an OOH technology firm, to power Lamar's U.S. fleet of digital OOH billboards with the Vistar Cortex software CMS.

Source: digitalsignagetoday.com