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Everybody is very much aware that the next FIFA world cup will be played in Qatar and a lot of companies are fighting to sponsor the world cup because of the numerous things they intend to gain from the partnership. It is no longer news that Digital Life Bank (DLB) has reached an agreement with […]
How should marketers approach the Qatar World Cup?
Human rights groups have urged sponsors of FIFA and the Qatar 2022 World Cup to use their influence to press football's global governing body to compensate migrant workers abused during preparations for its flagship event.
FIFA’s corporate partners and sponsors of the 2022 World Cup should all press the global football association and the Qatari government to provide compensation and other remedies to migrant workers and their families who suffered death or injury, wage theft or debt from illegal recruitment fees while preparing the tournament, Human Rights Watch, Amnesty International, and FairSquare said today.
Several human rights groups have called for the sponsors of the upcoming FIFA World Cup in Qatar to provide “compensation and other remedies to migrant workers”. Amnesty International, Human Rights Watch, and FairSquare argue the redress is needed due to “death or injury, wage theft, and debt...