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The pivotal role of marketing and communications in successfully launching the news of a law firm merger cannot be underestimated. Striking the right balance between client-centric...
Diversity, Equity and Inclusion. Nearly all law firms have a DEI policy in place but how many are truly progressive when it comes to creating an inclusive and equitable environment for...
Diversity, Equity and Inclusion. Nearly all law firms have a DEI policy in place but how many are truly progressive when it comes to creating an…
Client feedback programs are nothing new to law firms. But there are a number of other ways that the CMO and marketing teams can contribute to enhancing the client service experience. ...
Many firms are looking to gain a competitive advantage by being closer to their clients, but client-facing business development roles are no longer the sole responsibility of lawyers. ...