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Strategy Analytics: High Mix of 5G Drives All-Time High Baseband Revenue in 2020 – Consumer Electronics Net

New entrant
Apple, which acquired Intel’s smartphone modem business, will join the fray in the next two years.
Sravan Kundojjala, Associate Director, commented, “After two consecutive years of shipment decline,
Qualcomm turned the tide in 2020, driven by iPhone 12 design-wins. Qualcomm executed its 5G strategy well with its multi-tier antenna-to-modem strategy in 2020 and established itself as an undisputed 5G market share leader. 5G basebands accounted for over 50 percent of Qualcomm’s total baseband revenue in 2020. However, Qualcomm and the baseband industry face a challenge to maintain healthy pricing in light of an increasing mix of lower priced 5G chips. Given the baseband industry’s consolidated nature, baseband vendors should stay away from price wars and explore new revenue-generating opportunities such as non-handsets, semiconductor content expansion, Artificial intelligence (AI), and 5G cloud gaming services.” ....

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Strategy Analytics: 5G Drives All-Time-High Baseband Revenue in Q3 2020 – Consumer Electronics Net

Samsung LSI and
Intel captured the top-five cellular baseband revenue share spots in Q3 2020. Qualcomm maintained its baseband market share lead with 40 percent revenue share in Q3 2020, followed by MediaTek with 22 percent and HiSilicon with 19 percent.
5G baseband shipments showed over ten-fold growth in Q3 2020.
For the first time, 5G baseband processor revenue overtook 4G baseband revenue. 5G basebands accounted for over 50 percent of total baseband revenue in Q3 2020.
Sravan Kundojjala, Associate Director, commented, “After experiencing seven consecutive quarters of shipment decline,
Qualcomm finally returned to growth in Q3 2020, thanks to 5G and iPhone design-wins. Revenue from 5G chips accounted for over 60 percent of Qualcomm’s total baseband revenue in Q3 2020. Despite intense competition in the 5G baseband and radio chipset market, Qualcomm increased its 5G share to 56 percent in Q3 2020. Qualcomm is well-situated to continue its 5G momentum in ....

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