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Metros and tier I cities are driving 50 percent of the merchandise sales, tier 2 towns contribute 30 percent of the business, and other markets make up the rest.
Dream Sports-owned sports streaming platform FanCode is aiming to double its paid subscriber base in 2024, according to a top company official. Yannick Colaco, co-founder of FanCode, revealed that the platform's user base grew by over five times in the last three years, and they anticipate a growth of over two times in their subscriber base in 2024 compared to 2023. FanCode received a $50 million funding from Dream Sports in 2021.
ICC Cricket World Cup 2023: India is hosting the Cricket World Cup from October 5 to November 19.
Heads of WinZo, FanCode, and PocketFM detail their experimentation with micropayments as a viable revenue stream.
FanCode has acquired the rights from 1Stadia and will livestream all the matches across India on its digital platform.