With new financing, Stoko wants to disrupt the knee brace industry with D2C product for athletes
With new financing, Stoko wants to disrupt the knee brace industry with D2C product for athletes A Vancouver-based startup working to disrupt the knee brace industry with a direct-to-consumer product developed using proprietary software is attracting the interest of professional athletes and investors. Stoko, which calls itself a supportive apparel company, has raised $6 million CAD in seed financing to help the company accelerate its go-to-market efforts in North America. Stoko has created a knee brace that provides the support of a traditional brace but is built into a compr...
Source: betakit.com