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Extra Marketing Funds Proved Rare Positive For 2020 Tourism


Local tourism was no different.
The city of Ste. Genevieve took advantage of a Show-Me Strong grant, administered by the Missouri Division of Tourism, using federal Coronavirus Aid, Relief, and Economic Security Act. (CARES) Act money for COVID-19 related expenses.
Ste. Genevieve tourism director Toby Carrig reported his department was able to spend nearly double the money on marketing this year.
“It’s been interesting,” Carrig said. “The pandemic has impacted people traveling, and how far people are willing to travel.”
Carrig said during typical years there’s between $32,000-$35,000 in the budget for marketing, but the CARES Act provided $57,914.13. ....

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