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CEO Joyce Yu Larks Her Way to Success


Published January 29, 2021, 10:30 AM
At the end of the Lark Your Way to Success webinar series last year, Joyce Yu, President and CEO of True Blends Tea & Coffee, was announced as one of two winners of a business mentorship under Lark. Get to know more about the brand, the woman behind it, and how a cafeteria coffee cart in Katipunan turned into a nationwide franchise.
The Early Years
With no formal background in entrepreneurship, Joyce Yu was able to launch a small cafe of her own, and grow it into a successful multi-branch business over the course of 12 years. Joyce worked as a medical technologist prior to starting True Blends with her brother and husband in 2009. Their first branch was a cozy cafe located in the Ateneo de Manila High School cafeteria, which served hot and cold coffee-based drinks, pastries, and desserts. ....

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Lark Introduces True Blends Tea and Coffee CEO, Joyce Yu, as a Business Mentee


Published January 6, 2021, 11:39 AM
The Lark Your Way to Success webinar series officially comes to a close with the announcement of the businesses who were chosen as mentees for Lark’s New Normal Business Council and Mentorship Program.
In an effort to provide support for Filipino entrepreneurs, Lark launched its New Normal Business Council and Mentorship Program with a webinar series called Lark Your Way to Success. The program aims to equip business owners with knowledge and know-how vital to success in the new work landscape. The webinar series, which took place throughout November and early December, featured talks by industry experts and key opinion leaders on how to adapt to the new ways of work, evolve for the future, and innovate with technology. ....

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