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NVPC appoints Ruder Finn as PR partner to amplify City of Good narrative

NVPC appoints Ruder Finn as PR partner to amplify City of Good narrative
Details
30 June 2021
Singapore s National Volunteer and Philanthropy Centre (NVPC) has appointed Ruder Finn Asia to manage PR duties following a tender first called in April this year. Incumbent Muse & Motif defended the account. Director, marketing and advocacy, Jeffrey Tan, told
MARKETING-INTERACTIVE that taking its various programmes and events into consideration, Ruder Finn presented a holistic and integrated communications strategy designed to amplify the City of Good narrative.
The team also displayed a good understanding of the giving landscape and is experienced in multiple facets of PR and communications, including versatility in engaging audiences through digital and virtual platforms, which is pivotal in these times, Tan said but declined to state how many agencies pitched. ....

Ruder Finn Asia , Ruder Finn , Singapore National , Our Charities , Philanthropy Centre , National Volunteer , Best Media Relations Strategy , Philanthropy Awards , Finest Hour , Good Show , Saving Our , Content Marketing , Excellence Awards , Event Marketing , முரட்டுத்தனம் ஃபிந் ஆசியா , முரட்டுத்தனம் ஃபிந் , சிங்கப்பூர் தேசிய , அவர் தொண்டு நிறுவனங்கள் , பரோபகாரம் மையம் , தேசிய தன்னார்வ , சிறந்தது மீடியா உறவுகள் மூலோபாயம் , பரோபகாரம் விருதுகள் , மிகச்சிறந்த மணி , நல்ல காட்டு , சேமித்தல் அவர் , உள்ளடக்கம் சந்தைப்படுத்தல் ,

#MarketingExcellenceAwards 2020 highlight: NVPC uses humour to save local charities

Details
17 December 2020
First founded in 2000, the National Volunteer and Philanthropy Centre (NVPC) started out a national benchmarking study on volunteerism in Singapore. It then subsequently became the national body promoting and developing volunteerism and philanthropy across all sectors in 2003, working in partnership with non-profit organisations, companies and public sector bodies to facilitate and strengthen community giving efforts.
NVPC’s efforts to promote philanthropy has never stopped since, not even during the COVID-19 period when social restrictions were implemented. Aiming to continue helping communities at need, NVPC turned to the virtual space to engage and educate Singaporeans through comedy.
Its campaign “The City of Good Show: Saving Our Charities” won a bronze award in the category of Excellence in Content Marketing. NVPC’s good work was also recognised as a finalist in the category of Excellence i ....

Selena Tan , Chua Enlai , Pam Oei , Hossan Leong , Our Charities , Philanthropy Centre , National Day , National Volunteer , Good Show , Saving Our , Event Marketing , Tote Board , Dream Academy , Facebook Live , Straits Times , Rishi Budhrani , செலினா பழுப்பு , பாம் ஓஎி , அவர் தொண்டு நிறுவனங்கள் , பரோபகாரம் மையம் , தேசிய நாள் , தேசிய தன்னார்வ , நல்ல காட்டு , சேமித்தல் அவர் , நிகழ்வு சந்தைப்படுத்தல் , தோடே பலகை ,