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Groupon Reactivated an Eight-Year-Old Coupon Without This East Bay Pizzeria’s Consent
Now, Benchmark Pizzeria’s owners say they have to deal with angry customers demanding half-price meals
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Photo Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images
Perhaps you remember Groupon, the Chicago-based daily-deal company that flooded inboxes with improbably steep bargains during its heyday in the late 2000s and early 2010s the company that, as
AdAge once put it, “revived couponing for the Facebook and Twitter generation.” Melissa Swanson, who along with her husband Peter owns Benchmark Pizzeria, a small East Bay wood-fire pizza restaurant, says she hadn’t really thought about the company in years that is, until customers started showing up last week, Groupon vouchers in hand, demanding a half-price meal. ....

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