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Home consumption drives Arla brand growth during pandemic
Danish-headquartered dairy giant Arla said it quickly reshaped the business disrupted by the Covid-19 pandemic to meet the spike in home consumption and high demand for trusted household dairy products while offsetting negative impacts in other sectors.
In 2020, Arla grew global branded sales volumes by 7.7% due to the cooperative s global portfolio of brands such as Arla and Lurpak and strong market positions. Despite revenue losses in Food Service and Global Industry Sales, total group revenue was €10.6bn ($12.85bn), compared to €10.5bn ($12.73bn) in 2019.
Due to the financial position, Arla’s board of directors has proposed to the board of representatives to pay out 1.75 eurocent per kg milk for the supplementary payment, 0.75 eurocent higher than the standard 1.00 eurocent per kg milk. ....

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