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Content Insider #713 – Your Move By Andy Marken andy@markencom.com "Anger is a potent spice. A pinch wakes you up; too much dulls your senses." – Harry Beltik, “The Queen’s Gambit,” Netflix, 2020 We played chess a little bit while in college. It was a way to feel like you were doing something constructive while ....

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Welcome To IANS Live - SCIENCE - YouTubeâ€™s TikTok rival Shorts app hits 6.5B daily views

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IANSLive
New Delhi, April 28 (IANS) YouTube Shorts which is a TikTok-like short form video app continues to gain popularity with over 6.5 billion daily views as of March, up from 3.5 billion at the end of 2020, the company has announced.
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Update: 28-April-2021 ....

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Instagram to create marketplace for influencers' brand deals

Instagram to create marketplace for influencers’ brand deals
Bloomberg
April 28 |
Updated on
April 28, 2021
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It’s part of a suite of new initiatives to try to help people make money on Instagram
Facebook Inc’s Instagram is creating a marketplace so brands can connect with influencers they may want to pay to promote their products.
Facebook Chief Executive Officer Mark Zuckerberg and Instagram head Adam Mosseri announced the new marketplace Tuesday in a live video on Instagram. “Branded content is the economic engine behind the creator ecosystem,” Mosseri said. “Matchmaking is something we can add a lot of value for.”
The company hasn’t yet released further details on how the marketplace will work. It’s part of a suite of new initiatives to try to help people make money on Instagram, the photo and video-sharing app, through divvying up revenue for videos, tipping and other means. Instagram prioritised such moves during the co ....

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Sony eyes a broader entertainment empire

Sony eyes a broader entertainment empire
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JACKY WONG
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The pandemic’s boost is fading for Sony, but the company’s longer term content-focused strategy still looks likely to pay off.
On Wednesday, the Japanese electronics-and-entertainment giant reported a record net profit for the fiscal year ended in March. The highest-ever earnings from its game division, helped by stay-at-home demand, was the major driver.
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. 28 Apr 2021
Sony has sold 7.8 million of its new PlayStation 5 console since its November release, outpacing its predecessor at the same stage. It could have sold even more if not for supply constraints due to a chip shortage. Operating profit at its game division fell 29% year-over-year last quarter. That was partly due to marketing expenses for the PS5 launch and because the console is sold below cost. ....

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Carousel Digital Signage enhances child support services efficiency with digital signage

Photo: provided
April 28, 2021
Carousel Digital Signage recently deployed its cloud digital signage network for the San Bernardino County Department of Support Services in California. The company provided it for the branch s three locations in Loma Linda, Ontario and Victorville, California, according to a press release.
The department uses the cloud to deliver content on child support services, as well as COVID safety information, case management best practices and communications from staff committees about current projects and events. The department s media team creates all the content, which is powered by BrightSign players.
We were looking for a solution that let us deliver these communications in a real-time format, and that didn t require logging into the system and finding the right link to read it. With digital signage, the messaging is everywhere. Carousel Cloud ensures that our staff only has to look at the displays mounted throughout our offices, Timot ....

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