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ENTERTAINMENT NOTES: Acansa Arts Festival announces schedule

ENTERTAINMENT NOTES: Acansa Arts Festival announces schedule
arkansasonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from arkansasonline.com Daily Mail and Mail on Sunday newspapers.

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Jay Wayne Cranford

Jay Wayne Cranford
arkansasonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from arkansasonline.com Daily Mail and Mail on Sunday newspapers.

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In Crunch, State Reached Out to Ad Firms for Vaccine Work

Pam Jones, principal and chief strategist for Culturally Connected Communications in Little Rock.
(Kerry Prichard)
The clicking clock of COVID-19 led Arkansas health officials to bypass typical competitive bidding procedures in awarding $8 million in advertising contracts to three Little Rock marketing firms, officials say, explaining that Gov. Asa Hutchinson’s pandemic emergency order allowed for the expedited process.
The one-year, renewable contracts awarded to the Cranford Co., The Design Group and Culturally Connected Communications were announced in late May, setting off a round of questions from several marketers and ad agencies who said they hadn’t even realized the work was available. The governor’s COVID emergency decree expired at the beginning of June. ....

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Cranford Co., Design Group and C3 Win State Work for Vaccine Ads

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Pam Jones, president of Culturally Connected Communications of Little Rock, which will do work under Arkansas $8 million media plan to encourage COVID-19 vaccinations.
(Kerry Prichard)
Three Little Rock marketing firms led by Cranford Co. have landed $8 million in state Health Department contracts for advertising to persuade Arkansans to get COVID-19 vaccinations.
Along with giving Cranford a $4.5 million assignment, the state used pandemic emergency procurement procedures to hire Design Group and Culturally Connected Communications to promote the vaccine to Black, Hispanic and Marshallese residents.
Cranford Co., led by brothers Chris, Jay and Ross Cranford, will lead the bulk of the advertising campaign with a contract providing basically $4 million for paid media and $500,000 for agency time and creativity. ....

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From Lemons to Hoodies, Arkansas Ad Pros Score the Super Bowl

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Falling lemons hit the nail on the head, and other heads as well, in the most-praised ad in a funny, fractious and fraternal yearly assessment of Super Bowl commercials by Arkansas advertising pros.
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