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Woolworths reimagines The Fresh Food People for today in new campaign via M&C Saatchi


July 23 2021, 9:58 am | BY Ricki Green | 18 Comments
Woolworths is reaffirming its commitment to being the Fresh Food People with a reimagined ethos and campaign launching from today via M&C Saatchi Sydney.
 
Today’s Fresh Food People puts customers’ current and future priorities at the forefront and supports Woolworths’ ambition to be the country’s most loved and trusted brand.
Today’s Fresh Food People continues to celebrate locally grown fresh food, but also puts Woolworths’ diverse team across Supermarkets, Metro stores, online and the Woolworths Food Company at its heart by putting a spotlight on the care they show for all Australians. How Woolworths is helping the country grow greener; making healthier easier, and allowing customers to shop their way are also key components of Today’s Fresh Food People. ....

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Christchurch call further bolsters online safety


Date Time
Christchurch call further bolsters online safety
Keeping Australians safe online by eliminating terrorist and violent extremist content from the internet continues to be a key focus of the Morrison Government.
Minister for Home Affairs Karen Andrews today joined New Zealand Prime Minister Jacinda Ardern, French President Emmanuel Macron, and more than 50 other government and technology leaders on the second anniversary of the Christchurch Call.
“We are committed to tackling terrorist and violent extremist content in all its forms – no matter the platform – to keep Australians safe,” Minister Andrews said.
“We know that the internet is not immune from abuse by terrorist and violent extremist actors, which is why we must work together to combat it.” ....

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