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Cosmetic Company Apologizes and Cancels Trademark Application of BTS' 'Boraehae'


LALALEES Applies for Trademark Rights Over Borahae
It was previously reported on May 29 that LALALEES, a Korean cosmetic company that specializes in nails, had applied for trademark rights over the term Borahae back in September 1, 2020, under the classification of fragrances, essential oils, soaps, hair products, polishes, cosmetics, and cleaning agents.
(Photo : Korea Intellectual Property Rights Information Service)
However, upon reports that the cosmetic company had wanted to get trademark rights over the term, BTS fandom, ARMY, expressed their concern and astonishment on multiple social media platforms.
Borahae or I Purple You is a term and phrase coined by BTS member V back in 2016 during a fan meeting, where he first used the term meant to trust and love each other until the end just like the last color of the rainbow. After V had first started using the term, both BTS and ARMY followed suit and have started using Borahae as a way to express thei ....

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A nail polish brand applies to trademark 'Borahae', the phrase coined by BTS's V

A nail polish brand applies to trademark 'Borahae', the phrase coined by BTS's V
allkpop.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from allkpop.com Daily Mail and Mail on Sunday newspapers.

Korea Intellectual Property Rights Information Service , கொரியா அறிவுசார் ப்ராபர்டீ உரிமைகள் தகவல் சேவை ,

Source Music applies to trademark K-pop group GFRIEND's English name – Manila Bulletin


Published May 19, 2021, 7:27 AM
GFRIEND (Source Music) 
Entertainment agency Source Music has filed an application to trademark the English name of K-pop group GFRIEND in March.
Source Music, a label under HYBE Co. (formerly Big Hit Entertainment), announced on May 18 that members of GFRIEND will be leaving the agency upon the expiration of their exclusive contract on May 22.
“The exclusive artist contract with GFRIEND and Source Music will be concluded on May 22. After careful consideration and extensive discussion, GFRIEND and Source Music have come to an agreement to follow separate paths to continued growth,” the agency said.
The announcement has created confusion among fans as it is not clear if the announcement meant GFRIEND would be disbanding after six years in the entertainment industry. ....

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