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Tech innovation boosts recovery in Colorado outdoor recreation economy


Tech innovation boosts recovery in Colorado outdoor recreation economy
April 26, 2021, 7:33 am
If Colorado’s tech and outdoor rec sectors weren’t inextricably linked prior to the COVID-19 pandemic, they certainly are now, panelists on a recent webcast said.
“The marriage of tourism, travel, and tech is important to what’s happening in Colorado’s economic development,” state Rep. Julie McCluskie, D-Dillon, said earlier this month during the “Tech Forward Webcast: How Tech is Driving Recovery in Colorado’s Tourism Economy”.
Rep. Julie McCluskie
In 2019, before the pandemic, an estimated 87 million visitors came to Colorado, spending more than $24 billion. Colorado’s tech industry, meanwhile, is worth an estimated $50 billion and makes up 14.5% of the state’s economy. ....

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Fort Collins City Council to consider proposal for new tourism authority – BizWest


FORT COLLINS The Fort Collins City Council will take its first look at a proposal to establish a Tourism Business Improvement District (TBID) to provide direct funding for promoting the city to visitors.
Fort Collins has long levied a 3% lodging tax and contracts with Visit Fort Collins to manage visitor and convention queries, but revenues from that tax are split 70% to Visit Fort Collins and 30% to Fort Fund, a city-managed service providing grants for cultural events.
According to a report set for discussion at the council’s Tuesday night meeting, a Fort Collins TBID would add an additional 3% fee on top of the city’s tax for all stays lasting fewer than 30 straight days, effectively doubling the governmental costs of finding a place to stay in Fort Collins. ....

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