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Activation Strategically Upgrades to Interactive Data Performance Marketing Group for Fashion Brands


Activation Strategically Upgrades to Interactive Data Performance Marketing Group for Fashion Brands
Established Livestreaming E-commerce & MCN/KOL Business Units and JV with Vision Entertainment to Capture the Fast-growing Digital Opportunities in China
Strategic Alliance with Fosun Fashion Group
MOU to Establish JV with HK Land for Venue Operation
HONG KONG, Aug 04, 2021 - (ACN Newswire) - A provider of integrated marketing solutions in Greater China, Activation Group Holdings Limited ( Activation or the Company , collectively, the Group , stock code: 9919), today announced the Company has strategically upgraded itself as an Interactive Data Performance Marketing Group for Fashion Brands. Under this new upgrade and combining its newly set up livestreaming e-commerce and MCN/KOL business units with existing experiential marketing, digital marketing and public relations services, the Company will provide interactive data performance marketing services to premiu ....

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Activation Group Forms Strategic Alliance with Fosun Fashion Group


Activation Group Forms Strategic Alliance with Fosun Fashion Group
Both Parties together with Baozun and Other Strategic Partners will Capitalize Jointly on Emerging Demand for Luxury brands in China
HONG KONG, Apr 28, 2021 - (ACN Newswire) - A provider of integrated marketing solutions in Greater China, Activation Group Holdings Limited ( Activation or the Company , collectively, the Group , HKEX: 9919.HK) today announced a strategic alliance with Fosun Fashion Group (Cayman) Limited ( Fosun Fashion Group or FFG ), a subsidiary of Fosun International Limited (HKEX: 00656.HK), to capitalize on the emerging demand for luxury brands in China.
FFG manages a portfolio of heritage brands covering a full spectrum of fashion luxury categories, and it is one of the first movers to create a global luxury fashion group in China. FFG s current brand portfolio includes Lanvin, Wolford, St. John and Caruso. The consortium aims to serve the ever-changing global luxury market ....

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