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By Ry Crozier on Apr 22, 2021 11:37PM Built on the platform of a Melbourne-based startup. Woolworths is shaping to launch a ‘marketplace’ on its main website that will be underpinned by platform-as-a-service technology from Melbourne startup Marketplacer. The retailer said late Thursday that its venture capital arm W23 had invested a “multi-million dollar” sum into the startup, and would also use the technology itself. Marketplacer’s technology enables retailers to augment their existing e-commerce presence, for example, by allowing dropshipping. Dropshipping is a fulfilment model whereby Woolworths would not hold stock of a product but would rely on a third-party to ship the product directly to a customer. ....
Share on How do apps with high footfall monetise? Monetisation is extremely important and India’s own content apps, vernacular apps and short video apps eventually have to make money. They do this through display advertisements, sponsored posts and affiliate marketing, among other options. The objective is to ensure that users get more personalised experiences and publishers drive revenue, so that they can keep creating interesting content. In the wake of the COVID-19 pandemic, more and more startups are struggling to raise funds and hence, are looking for opportunities to explore monetisation through e-commerce. However, that’s easier said than done as setting up an e-commerce system on your existing platform is tedious. You need to build a supply chain, find suppliers, connect with manufacturers, coordinate photo shoots, manage logistics, negotiate product prices, and the list goes on. ....
ON-DEMAND PRINTING, DROP SHIPPING By Andrew Asch | Monday, March 1, 2021 On-demand-printing and drop-shipping-fulfillment businesses have been growing at a steady clip along with other e-commerce businesses in the past few years. One of them is Printful, which is scheduled to open a 93,000-square-foot facility in the Los Angeles area this fall, said Dairis Zarins, Printful’s director of operations. The new facility will be located in Valencia, Calif., about 35 miles north of downtown Los Angeles. It will be triple the size of Printful’s current Los Angeles facility in Chatsworth, Calif., where 120 people work. The company anticipates adding more than 100 people at the new facility, where more than 220 people will work in production development, fulfillment, machine operations and sewing. ....