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Beer and pretzels. Who knew? Tröegs and Unique Snacks partner for fall campaign

Beer and pretzels. Who knew? Tröegs and Unique Snacks partner for fall campaign
cpbj.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from cpbj.com Daily Mail and Mail on Sunday newspapers.

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Beer and pretzels. Who knew? Tröegs and Unique Snacks partner for fall campaign

Beer and pretzels. Who knew? Tröegs and Unique Snacks partner for fall campaign
lvb.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lvb.com Daily Mail and Mail on Sunday newspapers.

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Tröegs announces partnership with Berks-based Unique Snacks for pretzels and beer pairing

Updated: 12:08 PM EDT June 3, 2021
HERSHEY, Pa. Like chocolate and peanut butter, pretzels and beer are two great tastes that go great together.
That s why Tröegs Independent Brewing announced it is teaming up with a Berks County-based snack business for a fall campaign that will pair Tröegs beer with signature pretzels.
The partnership campaign, called Better Together, will feature pretzels created by Unique Snacks of Reading.
The selected pairings offer consumers a celebration of local grains and distinctive flavors that commemorate Pennsylvania’s rich agricultural history, Tröegs said.
“We’re Pennsylvania natives,” Tröegs founding brother and brewmaster John Trogner said in a press release announcing the partnership. “That’s a big part of our identity. So it’s natural for us to partner with another family-owned Pennsylvania maker. Both of us geek out on taking ingredients and making something delicious, and those two t ....

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As Pandemic Fatigue Sets in at Work, Employers Try to Help

Credit: Getty Images
People are tired. Between a global pandemic, economic crisis, social unrest, and political upheaval, the past year has been physically and emotionally draining for just about everyone, and perhaps most for essential workers.
Across industries, workers struggling with pandemic fatigue are facing burnout more than ever. For leaders, keeping these employees engaged and motivated is a challenge in itself. While some leaders are turning to incentives like gift cards and cash to help support employees, others are taking a softer approach, investing in relationships and focusing on workplace communication.
Money Talks
When the pandemic began, the hospitality industry fell off a cliff, says Liz Neumark, founder and CEO of Great Performances, a catering company in New York City. She knew keeping everyone employed would be difficult until her business could find another source of revenue apart from events, which eventually came in the f ....

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