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Personalised beauty products to be less expert-led, more DIY for consumers says HRA Global

Photo or video booths could be the future of innovative retail concept stores that empower consumers to personalise beauty products as the trend shifts away from being expert-led (Getty Images)
The personalised beauty space is morphing from expert-led to consumer-driven as people become accustomed to a do-it-yourself digital approach and this involvement is likely to stay, says an FMCG consultant.
Personalisation had long been on the beauty agenda, with many small and major brands sharpening offerings in recent months – L’Oréal, for example, launched its Perso device and Beiersdorf its O.W.N face care line – and there were many innovations on the horizon among global beauty brands in skin care, colour cosmetics and fragrance. ....

United Kingdom , Hamish Renton , Getty Images , Market Trends , Personalised Beauty , Beauty 4 0 , Online Retail , ஒன்றுபட்டது கிஂக்டம் , ஹமிஷ் வாடகை , கெட்டி படங்கள் , சந்தை போக்குகள் , தனிப்பயனாக்கப்பட்டது அழகு , நிகழ்நிலை சில்லறை ,

1HQ Proposes Digital Lipstick for Smart Personalization

1HQ Proposes Digital Lipstick for Smart Personalization
December 14, 2020
Contact Author Michele Behrens
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Sponsored
1HQ has created Moi a digital lipstick to meet ever-changing consumer and market needs in today s Digital Era.
1HQ has created Moi a digital lipstick to meet ever-changing consumer and market needs in today s Digital Era. The concept features customizable color, adaptable textures, user-selected scents and flavor, a smart applicator and sustainable packaging.
The concept features customizable color, adaptable textures, user-selected scents and flavor, a smart applicator and sustainable packaging.
The concept features customizable color, adaptable textures, user-selected scents and flavor, a smart applicator and sustainable packaging. ....

Personalized Cosmetics , Expert Opinions , Color Cosmetics , Mask Proof Claims , Lipstick Lowdown , How Pigment Dispersions Change Sensory , Personalized Beauty , Data Tells , தனிப்பயனாக்கப்பட்டது அழகுசாதன பொருட்கள் , நிபுணர் கருத்துக்கள் , நிறம் அழகுசாதன பொருட்கள் , முகமூடி ப்ரூஃப் கூற்றுக்கள் , உதட்டுச்சாயம் தாழ்வு , தனிப்பயனாக்கப்பட்டது அழகு , தகவல்கள் சொல்கிறது ,