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RAPID RTC and Reputation gear up for AM Live tomorrow


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Our industry has made incredible strides with years’ worth of digital transformation happening in a very condensed period.
It s one positive motor retail can take away from pandemic lockdowns and business disruption, according to Pontus Riska, RAPID RTC VP sales and support (UK), who will be joined by Facebook s head of automotive Anita Fox in a presentation at Automotive Management Live Virtual, which starts on Wednesday, January 20.
Together they’ll draw on a wealth of data from both the social media platform and Rapid RTC’s experience of delivering digital communications and customer engagement on behalf of its 4,000 retail and manufacturing clients from around the globe. ....

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Facebook automotive head to join RAPID RTC at AM Live next week


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Anita Fox, head of automotive at Facebook, will join RAPID RTC s vice president of sales and support (UK) Pontus Riska at the Automotive Management Live Virtual online event to share ways for motor retailers to adapt and address car buyers changing behaviours.
Their co-presented session, entitled Embracing The Paradigm Shift , will bring AM Live attendees brand new insights on car buyers behaviours and tactics for dealers to shift their practices to address those habits.
With accelerated industry changes upon us, retailers have adapted to the new landscape through an increased focus on their digital tools. But how can your business achieve sustained success in its digital transformation? ....

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