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Facebook's India revenues top $1 billion


Facebook’s India revenues top $1 billion
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Facebook’s India revenues top $1 billion
Pankaj Doval / TNN / Updated: Jul 30, 2021, 10:19 IST
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NEW DELHI: The Mark Zuckerberg-led Facebook Group has hit a billion dollars in revenues in India, boosted by strong digital surge during corona lockdown and growth of social media platforms such as Facebook and Instagram over the past few years.
It is estimated that Facebook Group’s India revenues stood at more than Rs 9,000 crore (around $1.2 billion) in 2020-21, against Rs 6,613 crore in the previous fiscal. The actual figures could not be confirmed as they are yet to be filed with the Registrar of Companies. The Facebook Group had revenues of Rs 2,254 crore in 2018-19 (numbers captured FB India’s revenues only for the second half as before that it was recorded under international operations). ....

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The Clubhouse Effect: What's in it for brands?


The Clubhouse Effect: What’s in it for brands?
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Can the ‘social audio’ wave be scaled? Brand marketers, media buyers and digital agency executives weigh in.
If 2020 was the year for audio and voice, 2021 is about ‘social audio’, thanks to the popularity of Clubhouse, especially among
entrepreneurs, investors and tech aficionados,
globally.
Clubhouse, a year-old invite-only audio chat app, that hit the 10 million active users mark this February, is valued at $4 billion. Recent high-profile guest appearances of Tesla’s Elon Musk and Facebook’s Mark Zuckerberg amplified its popularity. Clubhouse has raised $110 million till date.
Essentially, on Clubhouse, users can listen in on interviews and interactions between people; topics vary - from tech, food and politics to mental health and films, among others. The virtual conversation rooms resemble conference calls; when conversation ends, the room is closed. ....

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