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Chilean TV station changes hands between US owners


”Latin America is one of the fastest growing markets in the world,” said Viacom s CEO.
Pending governmental approval, US giant ViacomCBS is expanding its Latin American investment scheme by buying over the Santiago-based Chilevisión TV station, which was announced Monday.
According to a Viacom statement, the consortium reached an agreement on Monday with Chilevisión owners Warner Media, also a US firm owned by AT&T Inc, for the purchase of all of the Chilean broadcaster s assets.
Chilevisión encompasses sports, entertainment, news and a solid production capacity, these attributes in combination with a strategic management of content windows through free and paid services, will serve as valuable marketing vehicles for the platforms of Viacom streaming, the acquiring company said. ....

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ViacomCBS to buy Chilevision from WarnerMedia in Latin America push

ViacomCBS to buy Chilevision from WarnerMedia in Latin America push
riotimesonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from riotimesonline.com Daily Mail and Mail on Sunday newspapers.

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ViacomCBS to buy Chilevision from WarnerMedia in Latin America push


By Syndicated Content
Apr 5, 2021 1:26 PM
(Reuters) - ViacomCBS Inc said on Monday it had agreed to buy broadcaster Chilevision from AT&T Inc-owned WarnerMedia for an undisclosed sum, as the media giant looks to boost its streaming audience in Latin America.
The acquisition will bolster ViacomCBS Americas portfolio, which includes streaming services Paramount+ and Pluto TV as well as Argentine broadcaster Television Federal SA (Telefe).
Streaming platforms, which witnessed a boom during the COVID-19 pandemic are increasingly investing in content to lure and retain more subscribers amid intense competition.
Chilevision, which airs news shows, talk shows and soap operas, attracted nearly a quarter of Chile s total television viewership in 2020, according to ViacomCBS. ....

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