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INTA's 2020 In-House Practitioners Benchmarking Report Looks at Changing Roles - International Trademark Association

Published: January 13, 2021
In-house trademark teams are always being asked to do more with less. This is especially true now, as businesses confront economic uncertainty and changing consumer attitudes and expectations toward brands. To help in-house practitioners adapt and advance in their roles and maintain an all-star team within their organizations during evolving times, INTA has released its 2020 In-House Practitioners Benchmarking Report.
Available only to members, the Report presents benchmarking research on the changing roles and responsibilities of in-house brand teams. Data found in the Report represents 500+ in-house practitioners from 300+ organizations around the globe. Using this data, the Report:
Captures baseline characteristics of in-house practitioners, their teams, their work with internal business units and outside collaborators (law firms and service firms) such as on team budgets, recruitment, advanceme ....

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INTA's New 'In-House Practitioners Benchmarking Report' Cites Workload and Budgetary Concerns

Published: December 14, 2020
New York, New York December 14, 2020 In-house trademark teams are “always being asked to do more with less,” and the future looks to be just as challenging, according to a report released today by the International Trademark Association (INTA) that reflects benchmarking research on the changing roles and responsibilities of in-house trademark teams.
Based on quantitative and qualitative surveys, the “2020 In-House Practitioners Benchmarking Report” found that most respondents cited “an increase in workload without an increase in staffing” (65%) and a “decrease in budget” (56%) as the top two challenges over the next three years.
Additionally, survey respondents said that the COVID-19 pandemic has contributed to a significant (18%) or moderate (37%) increase in the volume of work. In-depth interviews confirmed that while the pandemic might be exacerbating workload concerns, in-house ....

United States , New York , Ayala Deutsch , House Practitioners Committee , International Trademark Association , Properties Inc , Research Advisory Council , House Practitioners Benchmarking , Executive Vice President , Deputy General Counsel , Advisory Council , Benefits Special Edition Report , Outside Collaborator Special Edition Report , ஒன்றுபட்டது மாநிலங்களில் , புதியது யார்க் , அயலா டெஉட்ஸ்ச் , வீடு ப்ர்யாக்டிஶநர்ஸ் குழு , சர்வதேச முத்திரை சங்கம் , ப்ராபர்டீஸ் இன்க் , வீடு ப்ர்யாக்டிஶநர்ஸ் மட்டக்குறியிடல் , நிர்வாகி துணை ப்ரெஸிடெஂட் , துணை ஜநரல் ஆலோசனை , நன்மைகள் சிறப்பு பதிப்பு அறிக்கை ,

International Trademark Association's New 'In-House Practitioners Benchmarking Report' Cites Workload and Budgetary Concerns

International Trademark Association’s New ‘In-House Practitioners Benchmarking Report’ Cites Workload and Budgetary Concerns
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NEW YORK (PRWEB)
December 14, 2020
In-house trademark teams are “always being asked to do more with less,” and the future looks to be just as challenging, according to a report released today by the International Trademark Association (INTA) that reflects benchmarking research on the changing roles and responsibilities of in-house trademark teams.
Based on quantitative and qualitative surveys, the “2020 In-House Practitioners Benchmarking Report” found that most respondents cited “an increase in workload without an increase in staffing” (65%) and a “decrease in budget” (56%) as the top two challenges over the next three years. ....

New York , United States , New Delhi , Bruxelles Capitale , Ayala Deutsch , House Practitioners Committee , International Trademark Association , Properties Inc , Research Advisory Council , House Practitioners Benchmarking , Executive Vice President , Deputy General Counsel , Advisory Council , Benefits Special Edition Report , Outside Collaborator Special Edition Report , New York City , புதியது யார்க் , ஒன்றுபட்டது மாநிலங்களில் , புதியது டெல்ஹி , ப்ரூக்ஸெல்ஸ் தலைநகரம் , அயலா டெஉட்ஸ்ச் , வீடு ப்ர்யாக்டிஶநர்ஸ் குழு , சர்வதேச முத்திரை சங்கம் , ப்ராபர்டீஸ் இன்க் , வீடு ப்ர்யாக்டிஶநர்ஸ் மட்டக்குறியிடல் , நிர்வாகி துணை ப்ரெஸிடெஂட் ,